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Future Stitch – Brand Identity

Bespoke typeface

Client: Future Stitch | Market: China | Services: Brand Identity, Bespoke Typeface


REDESIGNING THE TEXTILE INDUSTRY

Future Stitch is the most innovative apparel producer in the world – the future of high-quality, sustainable and responsible manufacturing. They wanted a brand with substance. 

Future Stitch factory

THE PROJECT

We saw an opportunity to create an innovative, timeless brand that felt part of the apparel industry but was a completely unique brand identity. A brand worthy of world-changing inspiration.

 

Future Stitch apparel
Future Stitch branding
Future Stitch business cards
Future Stitch brand identity

THE JOURNEY

We wanted to create something modern and flexible but with the influence of textile history in its DNA. So we designed a typeface – ‘Stitched’ – for the brand which was inspired by Concrete Art of the early 20th century. 

 

Typography
Typography
Future Stitch brand identity

THE OUTCOME

Future Stitch has launched with a strong, well-received brand. They’re already taking the textile industry by storm with huge performance brand partnerships already formed. The factory is set to open late in 2018 – so watch this space.

 

“I worked through dozens of iterations before ultimately deciding to use @KingdomAndSparrow as my Brand ID partner. I also can’t overstate the importance of investing into your company ID. I believe thoughtful logos that tell a narrative and are easy to remember give your company an edge that competitors may not have.”

Taylor Shupe, CEO at Future Stitch.

Future Stitch branding