Ideas, advice, views and news from the K&S team.


Price of Purpose blog thumbnail

The Price Of Purpose

Has the increasing focus on brand purpose meant that brands and agencies have lost their way? Can brand purpose sell more stuff to more people?

Kingdom and Sparrow team working in new office space

Our Studio Space

Bringing creativity and craftsmanship back to Falmouth’s original School of Art.


Covisor PPE Branding

The CoVisor Project

We’re proud to have joined with some inspiring forces amidst the Covid-19 crisis. Some of those people are those behind Cornwall’s CoVisor project, mass producing PPE for our local healthcare workers.

Carpe diem - covid-19 blog post

Carpe Diem!

Carpe diem. It may not seem like a particularly relevant motto at this moment in time, but we’re here to tell you why now, during this ‘unprecedented period of uncertainty’, it is more applicable than ever.

Ceramic coffee set

A Handcrafted Gift for Our Dedicated Team at K&S

Each year we like to give a token of appreciation to each member of the K&S team to thank them for another year of hard work. For Christmas 2019 we approached talented local potter Sam Marks Ceramics to create a collection of bespoke ceramics for each of our team. 

Youngs World Brand Design Award Gold

K&S wins gold at World Brand Design Awards

We are over the moon to announce we claimed gold at the ever-inspirational World Brand Design awards, as well as ‘Best Agency Work of the Year’ for our rebrand of Young’s Brewery. This project saw us revitalise one of the UK’s most celebrated heritage beer brands.

Small Beer Kingdom and SParrow Gold Dieline Awards

Kingdom & Sparrow wins first place at Dieline Awards for Small Beer!

We’re category winners at this years Dieline Awards in Chicago! The Dieline Awards recognise the absolute best in consumer product packaging design worldwide.

Needless to say we’re unbelievably proud to have been awarded first prize within the ‘Cider, Low and No Alcoholic Beer and Spirits’ category for our Original Small Beer brand and packaging design.

Kingdom and Sparrow team working in new office space

Our Studio Space

Bringing creativity and craftsmanship back to Falmouth’s original School of Art.

Yumchi kimchi rebrand

When is it time to refresh your brand?

It could be sooner than you think! The average food or drink brand updates their identity and packaging every three to five years, but in an industry that’s forever evolving, it’s so important to stay fresh, current and exciting to your consumer base.

Brand values and typography

Communicating brand through typography

What is type and typography?

Type refers to pre-fabricated, replicable lettershapes. Typefaces are families of these lettershapes that share characteristics – like DNA – and work together as one.

Sustainable branding in supermarkets

Communicating sustainability with design

As a design agency specialising in food and drink brands, we’re increasingly tasked with finding effective ways to communicate commitments to sustainability and environmentalism through brands’ logos, messaging and packaging design. So what can you or your design agency do to help get this across?