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Future Stitch – Brand Identity


Client: Future Stitch | Market: China | Services: Brand Identity, Bespoke Typography


REDESIGNING THE TEXTILE INDUSTRY

Future Stitch is the most innovative apparel producer in the world so they wanted a brand with substance.

THE PROJECT

We saw an opportunity to create an innovative, timeless brand that felt part of the apparel industry but was a completely unique brand identity. A brand worthy of world-changing inspiration.

 

THE JOURNEY

We wanted to create something modern and flexible but with the influence of textile history in its DNA. So we designed a typeface – ‘Stitched’ – for the brand which was inspired by Concrete Art of the early 20th century. 

 

THE OUTCOME

Future Stitch has just launched with a strong, well-received brand. They’re already taking the textile industry by storm with huge performance brand partnerships already formed.

 

“I worked through dozens of iterations before ultimately deciding to use @KingdomAndSparrow as my Brand ID partner. I also can’t overstate the importance of investing into your company ID. I believe thoughtful logos that tell a narrative and are easy to remember give your company an edge that competitors may not have.”

Taylor Shupe, CEO at Future Stitch.