Great branding is far more than just design. For a brand to work it needs creativity, passion and purpose. Our process will help you to pull all those elements together.
WORKING WITH US
THE PROCESS WE TAKE YOU THROUGH
Working with us will help you to define your strategy, your narratives and who your brand is for.
MEET & DISCOVER
We discover as much as we can about you and your brand through workshops and/or meetings. We ask lots of questions, learn about your business, research your competitors, find out who your audience are and generally get a feel for what you want and need. We also define the production budget, timeline, and deliverables.
SHAPE & CREATE
We take what we learned in the Discovery phase and transform it into concepts that explore your identity and visual themes. We keep sifting and refining our ideas and together, with you, we define your identity.
DESIGN & REFINE
We take all the information and feedback gathered and begin to finalise and refine our already established route. Now that we have our vision and solution nailed down, we can start creating final artwork and designs.
DELIVER & IMPLEMENT
Once we have finalised designs with you, we launch the project, liaising with print and manufacturers to ensure all objectives are met and executed to the highest standard. We provide the clients with the necessary guidelines and toolkits to move forward.
MANAGE & GROW
Once the project is launched, we like to keep an ongoing relationship with you. We monitor the project’s growth over time and provide support and advice where needed. All of our clients stay in touch and continue to work with us so we hope you will too.
WHAT WE OFFER
THE SERVICES WE PROVIDE
We make sure that your business and products look and feel right for you and who you want to reach. We do this by combining our services and expertise in the following…
BRAND IDENTITY & STRATEGY
Branding is part of everything we do, because we can’t design your logo or your packaging without knowing who you are and who your customers are. We get to know what’s important to you, what you want to achieve and how you should be communicating with your audience.
DESIGN & ILLUSTRATION
Our talented designers are all trained in both illustration and design – so original, bespoke artwork just comes as standard. We can create everything by hand before rendering it digitally to get the right style for you.
TONE OF VOICE & COPY
An important part of the branding process is working out what you want to say and how you’re going to say it. We can help you communicate better with your customers and even write for you – from labels, to marketing materials, to website copy.
PRODUCT & LIFESTYLE PHOTOGRAPHY
Looking good doesn’t stop with the design. We make sure your product looks great in all your marketing materials and on your website by doing product photography in-house.
We can work with your web developers or recommend our own, to design the usability, layout and the look and feel of your website.
PACKAGING & PRINT MANAGEMENT
As serious industry geeks, we love packaging. So we can advise on labels, finishes, manufacturers, printing and even organise it all for you. We want the end product to be as good as the design so we’re here to help from the concept to the shelf.
MEET THE TEAM
FIND OUT WHO WE ARE
We have a talented team from different backgrounds and with varied experience. We pool these talents to give you one great, dedicated team.
Daniel looks after our clients and our business, using his mind boggling knowledge of print, photography and product branding to advise on projects. You’ll find him fishing (if you’re up that early) or talking on the (office) phone.
Brand development / Brand strategy / Our relationship with you / Photography
Sophie manages our projects and pulls your brand together. She looks at your company as a whole, getting to the real fundamentals to help you communicate through words as well as images. You’ll find her writing little stories or typing away on your brand brief.
Brand and marketplace research / Brand identity development / Your messaging / Managing the project
Johnny runs our art department and has a real instinct for what a brand needs visually. Luckily for us he’s able to turn that instinct into innovative designs. You’ll find him painting at his easel or diligently illustrating your labels.
Design strategy / Creative concept development / Visual campaign development / Illustration
Aaron has over 13 years of design agency experience and is an expert in typeface design and typography. He has a keen understanding of semiotics and the impact it has on good design.
Chris has been working professionally in the design industry for seven years in a number of different agencies and also runs his own creative project, I See Sea. He endeavours to explore his creative passion every day.
Brigid is a recent Illustration graduate with freelance illustrative design experience. She enjoys getting creative in the kitchen and keeping up with the latest trends across graphic design, food photography and illustration.
WHO WE WORK WITH
SOME OF OUR KEY BRANDS